Coaching Staff
Sarah Heinevetter is in her 15th year as head coach of the Franklin High School Dance Team and her nineteen year as founder and CEO of Franklin Spirit, Prep, and Mini. She is currently employed at Franklin High School as a Family and Consumer Education teacher. Sarah grew up dancing competitively at Young Dance Academy and in high school was on the Franklin Varsity Dance Team. She received a scholarship as a member of the Middle Tennessee State University dance team. After seventeen years of coaching, Sarah was named 2020 WACPC Coach of the Year and is now a six time middle school state champion, seventeen time high school state champion, and three time national pom champion. In addition to coaching, in total, since its inception, the developmental program has won 33 state titles. Sarah is also a certified UDA and WACPC judge and is the CEO of The Warehouse Dance WI.


Jim Ward is the President of Franklin Dance, LTD and has served as the Business Manager/CFO for the developmental program which has won 33 state titles since its founding eighteen years ago. In addition to being a lifelong “dance dad”, he previously taught/coached at Young Dance Academy and consulted at other middle/high schools. He attended college on a full athletic scholarship as a member of the award winning Morehead State University Spirit Squad and has judged a number of State Championship competitions. A former school board member for the Franklin Public Schools, Dr. Ward is currently employed with We Energies and is an adjunct faculty member at several area universities and has served as Vice President on the Wisconsin Association of Cheer and Pom Coaches Board of Directors.

Brandi Berg is the Franklin Youth Developmental Team Director & COO of the Franklin Dance Program. This will be her tenth year coaching Franklin Spirit, 6th year as head coach. She is also the assistant coach for Franklin High School. She is employed in the Wauwatosa School District as a Middle School Counselor. Brandi grew up competitively dancing at Next Step Dance Studio and was part of the very first Franklin Spirit Team. She was a four year member and captain of the Franklin Varsity Dance Team and five time state champion. She is now a 17 time state-champion Middle School Coach and was named the 2025 WACPC Coach of the year. Brandi was a member of the dance team while at UW-Lacrosse before transferring to UW-Madison where she graduated with a degree in Human Development & Family Studies. After, received her Masters Degree in School Counseling from Marquette University. We are so lucky Brandi is overseeing all of the Franklin Dance Developmental Program teams.
Lauren Adamczyk is currently in her eighth year of coaching Prep. Growing up, Lauren danced competitively at Next Step Dance Studio, was a three year member and captain of Franklin Spirit, and a four year member and two year captain of the Franklin Varsity Dance Team. She then attended UW Oshkosh, and was a two year member and captain of their dance team. Lauren graduated from UWO with a Business degree in Marketing with an emphasis in Digital Marketing, and now works at Briggs and Stratton as a Senior Marketing Specialist. She has won many state championships with Prep and is ready for another successful season!


Ellie Hart is in her ninth year coaching Mini. She is so excited to be back for another season and can’t wait to work with your dancers! Ellie was also a member of the high school dance team for four years and had the honor of serving as captain her senior year. Outside of coaching, Ellie is a nurse in the Emergency Department/Trauma Center at Children’s Wisconsin as well as a SANE nurse. She currently lives in Wauwatosa with her husband, Mitch. She love this program and everything it represents. Her favorite part about coaching Mini is getting to watch the dancers grow in both skill and confidence each and every year. She has been fortunate to have a lot of success and multiple state championships with Mini, and she excited to share that success your daughter this season.

Eliza Devereaux is starting off her 6th year with Franklin Dance. She previously was an Assistant Coach for both Franklin Spirit and Franklin High School. This will be her first year coaching Franklin Prep. She grew up doing competitive dance at Young Dance Academy and then was a four year member of the Franklin Varsity team. She was a captain for two years as well as a seven time state champion, two time All State recipient, and a two time national champion. Post high school, she attended Marquette University and was on their dance team for a year, and is now pursuing her dream for her passion of cosmetology working at White Brick Salon in Brookfield. We are happy Eliza is back to helping with technique & coaching again!
